Frequently Asked Questions

What is big data?

Every day, we create 2.5 quintillion bytes of data — so much that 90% of the data in the world today has been created in the last two years alone. This data comes from everywhere: sensors used to gather climate information, posts to social media sites, digital pictures and videos, purchase transaction records, and cell phone GPS signals to name a few. This data is big data.

What is business analytics?

Analytics is a technology-enabled strategy for gaining richer, deeper, and more accurate insights into customers, partners, and business operations. This collection of tools, techniques, and technologies ultimately provide competitive advantage and increased agility by deriving insight from complex, large data sets. By processing a steady stream of real-time or static data, organizations can make time-sensitive decisions faster, monitor emerging trends, course-correct rapidly, and jump on new business opportunities.

What is Business Intelligence?

Business Intelligence is an umbrella term that includes the applications, infrastructure and tools, and best practices that enable access to and analysis of information to improve and optimize decisions and performance.

What is data science?

The term data science is loosely used and often interchangeably with competitive intelligence and business analytics. Data science incorporates varying elements and builds on techniques and theories from many disciplines, including mathematics, statistics, data engineering, patter recognition and learning, advanced computing, visualization, uncertainly modeling, data warehousing, and high performance computing

How can business analytics help small and medium enterprises?

Business analytics can help small and medium size enterprises capitalize on new opportunities and proactively respond to risk by supporting their business processes and increase drive return on investment.


Data Science 101

Short history of data science

Examining degrees in analytics with career success

Focusing on Operational Analytics

Big Data: The next frontier for innovation, competition, and productivity

Online Resouces

Teradata University Network (TUN): Free web-based portal that offers faculty and students access to articles, assignments, case studies, book chapters, PowerPoints, reports, software, and seminars on topics related to analytics.

Balanced Scorecard: Provides resources about its strategic planning and performace measurement tool, including case studies, articles, its "Nine Step to Success" approach to personal and organizational assessment, and training and certification in the methodology. 


A good overview on what is big data/analytics:

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