site title: Center for Leadership and Social Responsibility at the Milgard School of Business go to the Milgard School of Business go to the Center for Leadership and Social Responsibility home page

2009-2010 Center Research Fellows

    

For the 2009-2010 academic year, the Center has designated two of the Milgard School of Business faculty as our Center Research Fellows. 

These two distinguished scholars are advancing the mission of the Center through their research related to Corporate Social Responsibility in its broadest context.  We are proud to introduce the work of the Center for Leadership & Social Responsibility Research Fellows.

Altaf Merchant, PhD
Altaf Merchant PhD

Dr. Merchant received his PhD from Old Dominion University in 2008 and is an Assistant Professor of Marketing in the Milgard School of Business.  His recently published works include:

  • Nostalgia and Giving to Charity: A Conceptual Framework
        for Discussion and Research
        Published in the International Journal of Nonprofit and Voluntary Sector Marketing (Feb 2008)
             Winner of the Best Paper award for 2008.
     
  • A Ten-Year Retrospective of Advertising
        Research Productivity, 1997-2006
        Published in the Journal of Advertising (Fall 2008)

  • Charitable Organizations' Storytelling Influence on 
        Donors' Emotions and Intentions
        Published in the Journal of Business Research (2009)

 Dr. Merchant's work that is in press at journals includes:

  • Don't Forget to say Thank You: The Effect of an Acknowledgment on Donor Relationships
        Under review at the Journal of Marketing Management 

Dr. Merchant's work that is currently under review by journals includes:

  •  Retro-Fundraising Works!  Effect of Nostalgic Charity Appeals on Emotions and Intentions
       Under review at the Journal of Advertising Research
     
  •  Exploring the Relationships Among Time Orientations, Consumer Innovativeness and Product Characteristics
            Under review at the Journal of the Academy of Marketing Science
     
  •  Determinants of an Individual's Recreational Shopper Identity: Time Orientation, Planning Orientation, and  Demographics
           Under review at the Journal of Marketing Theory and Practice
     
  • How Personal Nostalgia Influences Giving to Charity
       Under review at the Journal of Business Research
  • Developing an Advertising Personal Nostalgia Scale
       Target journal - Journal of Marketing Research

Dr. Merchant teaches Introduction to Marketing Management for undergrads and Marketing Management for MBA's.  His students have said that he is a great lecturer and very professional.  They appreciate that he "deviates from the text to show real world application of marketing principles."   He is a dedicated professional who cares about his students and is interested in advancing knowledge in his areas of research: nostalgia, charitable giving, fantasy in advertising for foods and time orientation.

Rommel (Bombie) Salvador, PhD

Dr. Salvador received his PhD from Central Florida University in 2008 and is an Assistant Professor of Management in the Milgard School of Business.  His recent published works include:

  • Business Ethics and the Brain
        Business Ethics Quarterly 
     
  • How Low Does Ethical Leadership Flow? Test of a Trickle-Down Model
        Organizational Behavior and Human Decision Processes
     
  • Is Management Theory Too "Self-ish?"
        Journal of Management
     

  • When and How do Differences Matter? An Exploration of Perceived
        Similarity in Teams
                                                 Organizational Behavior and Human Decision Processes

  • The Role of National Culture and Organizational Climate in Safety Training Effectiveness
        European Journal of Work and Organizational Psychology

  • Relative Effectiveness of Worker Safety and Health Training Methods
         American Journal of Public Health

  • The First Twenty Years of the Strategic Management Journal
         Strategic Management Journal

 Dr. Salvador's work that is currently in preparation and under review includes:

  • Adaptation to Anomalous Events as Meaning Maintenance:
        Dual Threats and the Mediator of Fear
        Under review at the Academy of Management Review

  • Conservative Religiosity and Discrimination Against Gays and Lesbians:
        The Role of Workplace Religious Salience
        Target journal: Journal of Applied Psychology

  • The Dread Factor: How Hazards and Safety Training Influence Training Outcomes
        Target journal: Academy of Management Journal

  • Training in Moral Decision Making: A Meta-Analytic Review
        Target journal: Journal of Applied Psychology

  • Dominion over the Earth: Organizational Religious Salience and
        Environmental Social Responsibility
        Target journal: Organizational Behavior and Human Decision Processes

  • The Effects of Composition on Team Performance
        Target journal: Academy of Management Journal

  • Explaining Corporate Transgressions
        Target journal: Journal of Applied Psychology

Dr. Salvador teaches Managing Organizations, Business Policy & Strategic Management and Corporate Social Responsibility at both the undergraduate and MBA levels.  He is well respected as a dedicated professor and scholar.