The University of Washington recently collaborated with Civitas Learning in a pilot using their analytics-based tools: Illume Students, and Inspire for Advisors, bringing all of our siloed data together in a unified, persistence-driven interface, we are attempting to change campus cultures and embrace real-time data on student success and engagement. One of our analytics projects on the UW Tacoma campus is the "Nudge Initiative" which attempts to gather and use this real time data to find pockets of students that would be better supported with outreach via targeted reminders, support, resource links, and timely information related to their in-this-moment circumstances.
UW Tacoma formed a team to search for insights related to any of the available academic filters, powerful predictors or campus events, and together we will design priority email nudges that respond to the most timely predictors for student achievement. A pilot phase went forward in Autumn 2017, led by a team of undergraduate advisors using Inspire, and is being assessed for success and value regarding persistence, student response, and building of expertise in the use of these new analytics resources. Through Civitas, personalized messages (Dear Josh,...) go out via email with the brand "UW Tacoma Husky Success Team" and are responded to within a business day when students have questions or need support.More information on the history of the Civitas analytics project, ending December 2018 at the University of Washington, can be found online. A significant outcome of this tri-campus initiative was creation of the University of Washington governance and policy document regarding use, transparency and security of student data:
and the creation of Baer and Carmean's (2019)
An Analytics Handbook: Moving from Evidence to Impact
(available from the Society for College and University Planning)
For more information on the use of analytics in support of student retention, engagement and success contact:
Colleen Carmean (Associate Vice Chancellor for Academic Innovation, carmean at uw.edu)